Projects
I have gained expertise in copywriting, technical writing, content creation for websites and blogs, newsletter development, and social media management. I am adept at adapting my writing style to match different brand tones and have a proven track record of delivering impactful content for clients in industries ranging from technology to healthcare to education. My diverse writing background allows me to deliver tailored solutions based on your unique needs and goals.
SCAI
SCAI (Saudi Company for Artificial Intelligence) is a leading AI company driving innovation in alignment with Saudi Arabia's Vision 2030.
I managed their social media accounts, including X and LinkedIn, and handled the Instagram account for their product, Eyen.ai. Additionally, I worked on internal communications and activation of important international days, created content for SCAI’s account for three months, and worked on the SportNative campaign.
Atlai
I had the privilege of working on Atlai, the world's first AI-powered deforestation reporter, designed to protect global forests by providing timely updates on deforestation incidents worldwide.
I worked on the video subtitles and statistics, ensuring accurate and engaging content delivery in Arabic.
Laysen Valley
Copywriter | View
Laysen Valley is an all-in-one complex in Riyadh that aims to improve the quality of life by featuring international companies, fine-dining restaurants, hotel, residential units, and stores. In this project, I provided valuable content to the target audience by writing the internal newsletter and social media content and conceptualizing events to be activated inside the place.
LCGPA
Copywriter | View
According to the RFP received from Local Content & Government Procurement Authority, they need a campaign to aware the audience about the authority and its works and roles, me and the team came up with the concept of “ يفهمك ـ وتفهمه” to show the high impact of the Saudi content and how it understands and engage with Saudi people.
Altamimi
Copywriter | View
According to the RFP received from Altamimi, they need a campaign to aware the audience about their market, and they gave us the freedom to provide any campaign. We used a new strategy to execute a new phrase inspired by the brand name “تمّيت من التميمي.” I participated in the brainstorming and wrote the video script of the campaign.
Panda
Copywriter | View
We received many requests from Panda for significant discounts and Ramadan campaigns. As a team, we brainstormed together and came up with many exciting results with different campaigns that align with Panda's tone of voice.
Absher
Copywriter | View
According to the RFP from Absher, they need the campaign to inform the audience about their services, and they gave us the freedom to choose any service. We developed a general awareness campaign showing the power of the Saudi future and how technology has a significant role in shaping our future. I worked hard in the benchmarking part and also on the copywriting side.
Social Media
Copywriter | View
Here are some of the social media posts I have written according to the client's request, and I wrote them to align with the brand persona and tone of voice.
